Meeting your expectations is (relatively) quite easy. Meeting our expectations is what you want to empower us to do.
(Don’t get me wrong: there are plenty of wedding photography expectations floating around from you and your parents and your grandparents, and while these expectations also are exceedingly important to us, we understand them easily and well. We’re going to meet them and then some. We’re just saying: even so, do everything in your power to make sure we can also give you the photographs we’re imagining for you. We’re not aiming merely to meet your expectations. We’re going for extraordinary, one-of-a-kind, ethereal, take-off-the-top-of-your-head photographs. And that’s what you want to empower us to do. If anyone has great expectations of us, it’s us. Learning to play that to your advantage is what I’m hoping to teach you to do.).
photo: Gia Canali